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Bringing new meaning to the phrase ‘put your money where your mouth is,’ Latino-Jewish urban collective Hip Hop Hoodíos offers the music industry’s very first digital money back guarantee with the release of their career retrospective Carne Masada: Quite Possibly the Very Best of Hip Hop Hoodíos.
“We like to think of ourselves as the reverse Bernie Madoffs of the Latin music community,” says Hoodíos frontman Josh Norek, also known as Josúe Noriega. “How many times have you been ripped off and bought an album that sucked? There are tens of thousands of album releases each year, so we decided to cut through the clutter and do what no other artist seems to have the courage to do – refund people who don’t like the music.” “Carne Masada: Quite Possibly the Very Best of Hip Hop Hoodíos” is the first-ever ‘Best of’ collection -- including 5 new tracks -- from the critically-acclaimed Latino-Jewish urban collective. Hip Hop Hoodíos’ latest release features guest participation from members of such major Latin & Jewish acts as Ozomatli, The Klezmatics, The Pinker Tones, Delinquent Habits, Los Mocosos, and Los Abandoned. The album’s first single is the old-school-flavored homage to pre-gentrified Manhattan, “Times Square (1989).” The album spans the group’s entire career and also includes liner notes written by the esteemed Rolling Stone/L.A. Times music critic Ernesto Lechner.
The Jewish answer to Los Fabulosos Cadillacs? The Latino respuesta to the Beastie Boys? From Latin funk to klezmer to cumbia to straight-up rap, Hip Hop Hoodíos are a cross-cultural phenomenon. The band is almost certainly the only act in the history of recorded music to have co-headlined both the Salute to Israel Parade and the Barrio Museum in Spanish Harlem.
